Certifications

The Google Digital Marketing and E-commerce Certification delved into topics such as:

  • Google Analytics

  • Google Ads

  • Display Ads

  • Email

  • Social Media

  • Shopify

  • Tools like HubSpot, HootSuite, and more

The IBM Data Analysis and Visualization Foundations Certificate delved into topics such as:

  • Data Analysis

  • Excel (pivot tables, charts, graphs, VLOOKUPs, etc)

  • Data Visualization tools like IBM Cognos, which is IBM's competitor product to Tableau

The Graphic Design Diploma covered software and graphic design principles such as

  • The Adobe Suites (Photoshop, Illustrator, and InDesign)

  • Canva

  • How to plan a layout

  • Colors

  • How to set and follow brand guidelines